Goodwood Motor Circuit’s First-Ever Competitive Drift Event!

Watch elite drifters from the UK, Ireland, and across Europe battle it out in the Top 16 competition, taking on the legendary Goodwood Motor Circuit for the first time ever!

Driver lineup coming soon – stay tuned!

Witness Epic Jaw Dropping Freestyle Motocross!

Monster Energy proudly presents the Andre Villa Freestyle Motocross Show at Initiate!

With over two decades of FMX domination, including the 2006 FMX World Championship (Milan, Italy) and a silver medal at X-Games Los Angeles, Andre Villa and his team will deliver epic high-flying stunts and jaw-dropping tricks that you have never seen before!

The Ultimate Battle for ‘Best in Show’!

Check out a showcase of the finest modified cars, competing for the inaugural Sonax Show & Shine Champion title.

Come see automotive perfection up close and in the metal!

Fuel Up & Refresh with Monster Energy!

Stop by the Monster Energy Activation Area and grab an ice-cold can of the latest Monster Energy flavours to keep you hydrated and power you through the day!

Explore our Initiate Retail Village and shop from a wide selection of Car Care & Detailing Products, Performance Parts & Accessories, and Exclusive Merchandise.

Don’t forget to visit the SB13 shop for your limited-edition Initiate Show merch!

Come and see a smaller scale of drifting thanks to the guys from Slide House and NRD. The detail is incredible and you can be sure of door on door action.